Nice to meet you!
I'm Brianna, a deputy editor, copywriter, and content strategist with more than 13 years of experience writing for digital, print, and e-commerce across beauty, fashion, lifestyle, and wellness.
I started my career in copywriting, which explains my appreciation for serial commas, my eagle-eyed proofreading skills, and my ability to fit an entire thought into exactly 50 characters or less.
I’ve worked on everything from voice guides and brand positioning to editorial, affiliate, and newsletter growth strategies. I value data and believe the best content comes from a happy marriage of creativity and performance metrics.
When I’m not working, you can find me taking pictures of my French Bulldog with food (@hungryhungrylouie), wandering around a new city in search of the best matcha, and testing my fear of flying with long international flights.
I’m open to new opportunities, whether freelance or full-time. Let’s chat!
email: by.brilapolla@gmail.com
LinkedIn: brianna-lapolla
dm: @brilapolla